Finding funding for a documentary is often one of the most challenging parts of the filmmaking process.
Traditional routes like documentary grants, crowdfunding, or personal savings are often the go-to for funding, but there’s one strategy that’s often overlooked by filmmakers: connecting with a film distributor early in the project.
Distributors aren’t just for selling finished films—they can be invaluable partners in securing funding before your film is even completed. Access our database of 250+ distributors, sales agents and film buyers.
Let's explore the benefits of involving a distributor early on, including pre-sales, letters of intent, and international financing.
Many filmmakers wait until their documentary is complete before reaching out to a distributor.
While this is common, it may not be the best strategy for your film’s financing needs.
Pauline Mazenod, Head of Sales & Acquisitions at Windrose Distribution, suggests that getting in touch with a distributor during the early stages of your project can open up a variety of funding opportunities, many of which can accelerate your documentary’s progress.
Distributors are well-versed in industry networks, financing avenues, and have a wealth of contacts that can benefit documentary filmmakers in three main ways:
1. Pre-Sales & Co-Productions
2. Letters of Intent & Access to Grants
3. International Financing
Pre-sales refer to the sale of distribution rights for a documentary before the film is completed.
A distributor can help you approach buyers and secure deals in advance.
According to Mazenod, while 80-90% films are sold after completion, some distributors are able to help with pre-sales. This provides immediate funding, which can be crucial during the documentary production phase.
In addition to pre-sales, a distributor can help secure co-production funding.
For example, if your documentary covers environmental issues in Southeast Asia, a distributor can introduce you to companies in that region interested in financing your project as co-producers.
Connecting with a distributor early also enables you to obtain a Letter of Intent (LOI).
This document is a statement from the distributor expressing interest in distributing your documentary, making it more attractive to funders and grant providers.
An LOI from a respected distributor signals to financiers that your film has commercial potential, which can make it easier to secure financing.
Distributors are knowledgeable about grants and funding sources that might not be immediately apparent to the average filmmaker.
Many distributors have partnerships with foundations, non-profits, and even governmental organizations.
They can guide you towards funds available for your specific documentary topic, which you might not have considered otherwise.
If you’re only looking locally for funding, you may be missing out on significant opportunities.
Distributors can play a crucial role in helping you navigate international financing options.
Pauline Mazenod points out that many documentary filmmakers are unaware of funds available in other countries.
For example, Ibermedia offers funding for projects with Latin American content—a fact that might not be common knowledge for filmmakers outside the region.
Working with a distributor who understands international markets allows you to access a broader range of funding resources.
Distributors often have established networks in other countries, enabling you to explore partnerships, co-productions, and grants that align with your documentary's themes and target audiences.
This approach can not only enhance your funding but also increase your film’s potential reach, making it more appealing to audiences and financiers worldwide.
Involving a distributor early in your documentary project can significantly enhance your ability to secure funding.
From pre-sales to international financing, distributors offer a range of services that go beyond simply selling a finished product.
By leveraging their connections and expertise, you can unlock a variety of funding sources, gain access to pitch forums and grants, and even broaden your project’s global appeal.
Learn more about pitching your documentary and documentary distribution strategies.
Don’t wait until your documentary is complete—reach out to a distributor early and start building your financing strategy today!
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